TechnoCorp

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Project Details

eStore Advanced is an ecommerce software platform that helps businesses build an online store in no time. The main advantage of this platform is that it requires no IT or design skills to build an online store. eStore has got your ground cleared. It also offered a technologically superior shopping cart and a credit card merchant account. eStore Advanced wanted to expand their customer base across the world through improved online presence. They also wanted to stamp their social presence very hard and build conversions from there.

Process

Most businesses are opting for an online platform to sell their products. our SEO, SEM and SMO strategies were focussed on improving the online presence of eStore Advanced thereby improving lead generation. We made corrections to the on-page SEO portions and then jotted down different keywords related to the business from a customer’s perspective. The website content was revised with the new keywords and the SEM/PPC strategy was built around it. We made sure the landing page was designed in such a way that the prospects seldom shy away from filling in the form or making a call. The SMO and SMM strategies were formulated and streamlined in accordance with the business needs.

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Additional Value

We assigned a SEO expert to stay in constant touch with the eStore Advanced team and guide them through any shortcomings. This helped us streamline the online marketing activities as well as make corrections to the website.

Result

This project involved lots of inputs from either ends. The result was a mutually beneficial business relationship with the following striking results:

  • The online presence of eStore Advanced was improved generating traffic from intended audience from different countries.
  • The PPC campaigns brought in tons of leads and created an exponential increase in the conversion ratio.
  • There were about 78000+ visits to the website from various online channels contributing to greater ROI as an end result.
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